tag:blogger.com,1999:blog-5613074932646876035.post636771619818251816..comments2024-03-19T09:26:54.922-04:00Comments on Clear Writing with Mr. Clarity: Credit-card companies, women, men, and language -- an editorialJoe Royhttp://www.blogger.com/profile/06551170698136259266noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-5613074932646876035.post-26803080987433159502012-11-21T13:19:36.552-05:002012-11-21T13:19:36.552-05:00This could be an attempt to soothe angry customers...This could be an attempt to soothe angry customers and reassure fearful ones. When your money is at stake, you may well be angry about it. Faced with a stern man or woman, you might take it out on them, or make decisions that reflect your anger with the company. Some men may be less likely to do this when speaking to a woman who is trying to be "cute". It would be interesting to see if female customers get the same treatment--they may get a soothing man or a confident woman instead. Anonymousnoreply@blogger.com