"The language of evasion"

 
Economic historian Gary North, for decades a champion of clear writing and clear speaking, analyzes the evasive language used by Kathleen Sebelius (pictured), a politician who spent $70 million to build a non-functional web site.

The Takeaway: Read the article by Dr. North. And remember, whenever you write or talk like a politician, intelligent readers or listeners will suspect that you are hiding something, even if you are not. If you are an honest person and are working in the free market (politicians call it “the private sector”), do not write or talk like a politician; use clear, straightforward language.

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